Dominic Frisby talks to Luke Johnson about his November 2011 article for the Financial Times, A Guide To Shaking Off The Doom And Gloom.
'Almost everyone I know in business is sick of this downturn. The task is to restore confidence, despite various challenges. We need a sense of optimism to revive growth, and to reverse the recent decline in living standards. This can be done with sufficient willpower. I have, therefore, assembled a brief list of suggestions that might boost morale among those entrepreneurs who are finding it tough.' READ ON
Luke Johnson is chairman of private equity house, Risk Capital Partners. He is part owner and chairman of Superbrands, Giraffe Restaurants, Patisserie Valerie and Baker And Spice. He is also chairman of the Royal Society of Arts . He was chairman of Channel 4 between 2004 and 2010. He is a major owner and director of car park equipment company, Apt Controls.
His new book, "Start It Up: Why Running Your Own Business Is Easier Than You Think" is available from all good booksellers.